How Local Businesses Can Get Found on Google and AI Search
By the TownTrove team
More customers now search “salon near me” on Google or ask an AI assistant like ChatGPT or Gemini to recommend a local business. You do not need to be a technical expert to show up in these results. Most of it comes down to complete, accurate and consistent information.
Keep your details the same everywhere
Your business name, address and phone number should be written the same way on your shop board, Google Business Profile, directories like TownTrove, and social media. Search engines and AI tools trust information that matches across many places.
Complete every field
- Exact address with landmark and pin code.
- Opening and closing times, including weekly holidays.
- Phone and WhatsApp numbers that are actually answered.
- A clear description of what you sell or do, in simple words.
- A list of your main products or services, with prices if possible.
Add real photos
Photos of your shop front, interior, team and products help customers recognise you and trust you. Use your own photos, not images copied from the internet. Update them when something changes.
Collect genuine reviews
Ask happy customers to leave a short review. Never buy fake reviews. They can get your listing penalised, and customers can often tell. Reply politely to complaints and explain what you fixed.
How AI assistants choose businesses
AI tools answer questions such as “where can I get a laptop repaired in my area” by reading information that is published online. Clear facts like location, timings, services and real reviews make it easier for them to mention your business accurately. Nobody can guarantee a top position, so focus on being the most complete and trustworthy option.
Managing your TownTrove listing
Business owners can claim their TownTrove listing to update details, add photos and products, and add short question-and-answer sections that search engines can read. See the plans on the pricing page for details.